Zoom Ice Cream

Campaign ↓

ZOOM ICE CREAM, For this campaign, I developed the Key Visual and creative concept for ZOOM’s ice cream promotion, built around the insight that ice cream is one of the few experiences that feels exactly the same in adulthood as it did in childhood. The creative direction leverages a handcrafted retro-poster aesthetic, combining premium product photography with nostalgic typography and vintage-inspired layouts to evoke the joy of a first taste.

The visual approach was designed to transport audiences back to simpler moments, creating an emotional connection that transforms every ZOOM ice cream purchase into a timeless experience.

86ca8793-e1c9-4878-aaf4-1161fb5d3e28
8a557bc2-f077-48af-8d29-6590a7bc0225
ChatGPT-Image-Jun-11,-2026,-04_05_22-PM
4-ChatGPT-Image-Jun-11,-2026,-04_05_22-PM
3-ChatGPT-Image-Jun-11,-2026,-04_05_22-PM

Shajan Alchehabe 

©2026